AdBiblio Case Study: Lest We Forget from Pritzker Military Museum & Library

This year, the Pritzker Military Museum & Library in Chicago partnered with the United States World War One Centennial Commission to pay tribute to the Americans who served in WWI and the allies they fought beside. Together, they created Lest We Forget: The Great War. Through memorable art, posters, photographs and more, the book tells the complex story of WWI, and is an incredible remembrance of who served in the Army, Navy, Marine Corps and what would become the Air Force. We are honored to help get this book out into the world. The campaigns were so successful in helping to move the needle on sales that we’re currently gearing up for a third consecutive run!

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Reach passionate summer readers!

When it comes to vacation reading, I always think of my best friend Kristina who intensely searched a Miami Walgreens at 9pm for the hottest romance books. She was on the hunt for a whole bunch of steamy novels to devour over our 4 day vacation. I’m pretty sure she bought around 5 books, so I’d say the trip was a total success. The Bastard Billionaire series by Jessica Lemmon became her obsession. She still talks about it.

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ABRAMS Pique AdBiblio Campaign - YALLFest proximity targeting logo

AdBiblio Case Study – ABRAMS Pique at YallFest

After harnessing the power of AdBiblio Proximity Targeting to draw pop culture fans to their NYC Comic Con booth in October, ABRAMS decided to use another proximity campaign in November to promote their new YA book community, Pique. With YA fans flocking to Charleston, SC for YALLFest, the world’s largest YA book festival, the timing couldn’t have been more perfect!

 

Thousands of passionate readers travel to YALLFest each year to meet their favorite authors, attend star-studded panels, and celebrate with new friends. In a nutshell, it’s the perfect place to reach a community of hard-core YA enthusiasts. And now the fun can continue year-round with Pique’s author interviews, behind-the-scenes insights, chapter teasers, giveaways, and more!

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