AdBiblio Book Advertising

Introducing… AdBiblio Proximity Campaigns!

selection of apps

We’ve been working hard on bringing the latest cutting edge ad tech to book publishers, and are thrilled to announce our new Proximity Targeting campaigns! Proximity targeting, also known as geo-fencing, lets you reach readers based on the places they go in the real world.


Using real-time GPS and latitude / longitude data, we can serve ads to readers through mobile apps while they are in a specific place at a specific time – like browsing inside a Barnes & Noble or a library. The same tools can also find people who have recently visited these locations. For example, if you wanted to promote a weight-loss cookbook, we could help you reach readers who have recently been to gyms, yoga centers, health food stores, juice bars, and more!


The possibilities are truly endless, but here are a few more ideas and examples of how you can use this technology to find the right people in the right place at the right time:


You can also leverage the “recently visited” data to find people who have been to:


Proximity Targeting ads run within mobile apps and are available in the following ad sizes:


Depending on the book you’re promoting, your ad could appear in apps like these:



We hope you’re as excited about this new technology as we are! If you’re ready to get started, or just want to talk more about how Proximity Targeting can power your next book advertising campaign, email Mary Beth at!


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