{"id":489,"date":"2016-07-06T09:46:41","date_gmt":"2016-07-06T13:46:41","guid":{"rendered":"http:\/\/adbiblio.com\/blog\/?p=489"},"modified":"2023-02-08T12:51:39","modified_gmt":"2023-02-08T16:51:39","slug":"adbiblio-case-study-rodale-january-carousel","status":"publish","type":"post","link":"https:\/\/adbiblio.com\/blog\/adbiblio-case-study-rodale-january-carousel\/","title":{"rendered":"AdBiblio Case Study – Rodale January Carousel"},"content":{"rendered":"

When December has come to an end (along with all the holiday treats!) AdBiblio is ready to help you reach all of January’s new weight loss seekers, health and fitness enthusiasts and resolution makers!<\/p>\n

 <\/p>\n

\"Rodale
The carousel ad rotated between these frames to highlight each title.<\/figcaption><\/figure>\n

 <\/p>\n

<\/p>\n

AdBiblio helped Rodale promote three of their health books using our custom carousel unit. 20,438 total readers engaged<\/strong> with the ad on a variety of relatable sites, including Health<\/em>, My Fitness Pal<\/em>, Shape<\/em>, New York Times<\/em>, and All Recipes.<\/em><\/p>\n

 <\/p>\n

\"Rodale
Rodale January Carousel on Oprah.com<\/figcaption><\/figure>\n

 <\/p>\n

The carousel ad campaign finished with a .15% CTR<\/strong> and an incredible 25.06%(!) interaction rate<\/strong>!<\/p>\n

 <\/p>\n

\"Rodale
Rodale January Carousel on Health.com<\/figcaption><\/figure>\n

 <\/p>\n

Click here<\/a> to learn more about Rodale’s wellness titles. Or email advertising@adbiblio.com<\/a> to chat about how to reach your own readers through AdBiblio!<\/p>\n

 <\/p>\n","protected":false},"excerpt":{"rendered":"

When December has come to an end (along with all the holiday treats!) AdBiblio is ready to help you reach all of January’s new weight loss seekers, health and fitness enthusiasts and resolution makers!    <\/p>\n","protected":false},"author":2,"featured_media":496,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[168,31],"tags":[29,32],"class_list":["post-489","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-adult","category-case-studies","tag-case-study","tag-rodale"],"_links":{"self":[{"href":"https:\/\/adbiblio.com\/blog\/wp-json\/wp\/v2\/posts\/489","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/adbiblio.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/adbiblio.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/adbiblio.com\/blog\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/adbiblio.com\/blog\/wp-json\/wp\/v2\/comments?post=489"}],"version-history":[{"count":9,"href":"https:\/\/adbiblio.com\/blog\/wp-json\/wp\/v2\/posts\/489\/revisions"}],"predecessor-version":[{"id":4282,"href":"https:\/\/adbiblio.com\/blog\/wp-json\/wp\/v2\/posts\/489\/revisions\/4282"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/adbiblio.com\/blog\/wp-json\/wp\/v2\/media\/496"}],"wp:attachment":[{"href":"https:\/\/adbiblio.com\/blog\/wp-json\/wp\/v2\/media?parent=489"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/adbiblio.com\/blog\/wp-json\/wp\/v2\/categories?post=489"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/adbiblio.com\/blog\/wp-json\/wp\/v2\/tags?post=489"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}