{"id":5064,"date":"2024-07-11T12:32:58","date_gmt":"2024-07-11T16:32:58","guid":{"rendered":"https:\/\/adbiblio.com\/blog\/?p=5064"},"modified":"2024-07-11T12:33:00","modified_gmt":"2024-07-11T16:33:00","slug":"adbiblio-ad-strategies-for-picture-books","status":"publish","type":"post","link":"https:\/\/adbiblio.com\/blog\/adbiblio-ad-strategies-for-picture-books\/","title":{"rendered":"Four AdBiblio Ad Strategies for Picture Books"},"content":{"rendered":"\n<p>Do you have a picture book to promote? AdBiblio offers four powerful strategies for ad targeting: Foot Traffic Ads, demographics and traits targeting, relevant content targeting, and Carousel Ads\u2014to ensure your picture books engage the right audience!&nbsp;<\/p>\n\n\n\n<!--more-->\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full is-resized\"><img decoding=\"async\" width=\"600\" height=\"399\" src=\"https:\/\/adbiblio.com\/blog\/wp-content\/uploads\/2024\/03\/Screenshot-2024-03-27-at-10.40.17-AM.png\" alt=\"\" class=\"wp-image-5067\" style=\"width:584px;height:auto\" srcset=\"https:\/\/adbiblio.com\/blog\/wp-content\/uploads\/2024\/03\/Screenshot-2024-03-27-at-10.40.17-AM.png 600w, https:\/\/adbiblio.com\/blog\/wp-content\/uploads\/2024\/03\/Screenshot-2024-03-27-at-10.40.17-AM-240x160.png 240w\" sizes=\"(max-width: 600px) 100vw, 600px\" \/><\/figure>\n<\/div>\n\n\n<p><\/p>\n\n\n\n<p><strong>FOOT TRAFFIC ADS<\/strong><\/p>\n\n\n\n<p>Using location-based ad software, Foot Traffic ads target real-time individuals or event attendees within a specified radius. These campaigns can also target people who have previously visited a location or event. Foot Traffic parameters can be as narrow as ten yards and as wide as 100 meters.<\/p>\n\n\n\n<p>Here are some possibilities for displaying Foot Traffic ads to <strong>engage picture book buyers<\/strong>:<\/p>\n\n\n\n<p><strong>Audience:<\/strong> <strong>Picture book \/ children&#8217;s book buyers, parents of children ages 3-8, grandparents, librarians, and\/or early educators:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Shopping in Barnes &amp; Noble, Target, Costco, etc.&nbsp;<\/li>\n\n\n\n<li>Shopping in Indie bookstores like Powell\u2019s in Portland and The Strand in New York City&nbsp;<\/li>\n\n\n\n<li>Visiting libraries, elementary schools, etc.&nbsp;<\/li>\n\n\n\n<li>Visiting children\u2019s museums like The Children&#8217;s Museum of Indianapolis, Please Touch Museum in Philadelphia, and more!&nbsp;<br><\/li>\n<\/ul>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img decoding=\"async\" width=\"600\" height=\"398\" src=\"https:\/\/adbiblio.com\/blog\/wp-content\/uploads\/2024\/03\/Screenshot-2024-03-27-at-10.41.46-AM.png\" alt=\"\" class=\"wp-image-5071\" srcset=\"https:\/\/adbiblio.com\/blog\/wp-content\/uploads\/2024\/03\/Screenshot-2024-03-27-at-10.41.46-AM.png 600w, https:\/\/adbiblio.com\/blog\/wp-content\/uploads\/2024\/03\/Screenshot-2024-03-27-at-10.41.46-AM-240x159.png 240w\" sizes=\"(max-width: 600px) 100vw, 600px\" \/><\/figure>\n<\/div>\n\n\n<p><\/p>\n\n\n\n<p><strong>DEMO AND TRAIT TARGETING<\/strong><\/p>\n\n\n\n<p>With our niche demographics and traits targeting, we can reach specific audiences like:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>AdBiblio\u2019s propriety picture book and children\u2019s book read-alikes!<\/li>\n\n\n\n<li>Parenting influencers and followers &#8211; <strong><em>new!<\/em><\/strong><\/li>\n\n\n\n<li>Children\u2019s book influencers and followers &#8211; <em><strong>new!<\/strong><\/em><\/li>\n\n\n\n<li>Parenting podcast listeners &#8211; <em><strong>new!<\/strong><\/em><\/li>\n\n\n\n<li>Picture book buyers<\/li>\n\n\n\n<li>Parents of children ages 3-8&nbsp;<\/li>\n\n\n\n<li>Baby shower shoppers&nbsp;<\/li>\n\n\n\n<li>Grandparents&nbsp;<\/li>\n\n\n\n<li>Librarians<\/li>\n\n\n\n<li>Homeschoolers<\/li>\n\n\n\n<li>PreK- Elementary Teachers\u00a0<\/li>\n\n\n\n<li>Parenting content readers&nbsp;<\/li>\n\n\n\n<li>Back to school shoppers&nbsp;<\/li>\n\n\n\n<li>Children\u2019s gift shoppers<br>and more!&nbsp;<\/li>\n<\/ul>\n\n\n\n<p><strong>CONTENT TARGETING<\/strong><\/p>\n\n\n\n<p>AdBiblio can target individuals who have an interest in similar authors and children&#8217;s media, as well as people reading online content that contains words and phrases relevant to picture books.<\/p>\n\n\n\n<p><strong>AdBiblio can target readers who are interested in works by authors like:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Eric Carle&nbsp;<\/li>\n\n\n\n<li>Kevin Henkes<\/li>\n\n\n\n<li>Jory John&nbsp;<\/li>\n\n\n\n<li>Mac Barnett&nbsp;<\/li>\n\n\n\n<li>Julia Donaldson<\/li>\n\n\n\n<li>Christian Robinson<\/li>\n\n\n\n<li>Adam Wallace<\/li>\n\n\n\n<li>Alice Schertle&nbsp;<\/li>\n\n\n\n<li>Vashti Harrison<\/li>\n\n\n\n<li>Jenny Sue Kostecki-Shaw&nbsp;<\/li>\n\n\n\n<li>Jacqueline Woodson<\/li>\n\n\n\n<li>Andrea Beaty<\/li>\n\n\n\n<li>Adam Rubin<\/li>\n\n\n\n<li>Sherri Duskey Rinker<br>and more!<\/li>\n<\/ul>\n\n\n\n<p><strong>Share your book with those interested in media like:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Ms. Rachel&nbsp;<\/li>\n\n\n\n<li>Dora the Explorer<\/li>\n\n\n\n<li>Reading Rainbow&nbsp;<\/li>\n\n\n\n<li>Magic School Bus<\/li>\n\n\n\n<li>PAW Patrol<\/li>\n\n\n\n<li>Super Why!<\/li>\n\n\n\n<li>Moana 2<\/li>\n\n\n\n<li>Coco\u00a0<\/li>\n\n\n\n<li>Bob the Builder<\/li>\n\n\n\n<li>Mickey Mouse Funhouse<\/li>\n\n\n\n<li>Pocoyo<\/li>\n\n\n\n<li>Ask The StoryBots<\/li>\n\n\n\n<li>Inside Out 2&nbsp;<\/li>\n\n\n\n<li>If<\/li>\n\n\n\n<li>Harold and the Purple Crayon<br>and more!<\/li>\n<\/ul>\n\n\n\n<p><strong>Reach people who are consuming articles that include words and phrases like:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>bestselling picture books<\/li>\n\n\n\n<li>picture book bestsellers<\/li>\n\n\n\n<li>new in picture books&nbsp;<\/li>\n\n\n\n<li>Latinx \/ Black \/ AAPI picture books, etc.<\/li>\n\n\n\n<li>diverse children\u2019s books<\/li>\n\n\n\n<li>picture book gift guide<\/li>\n\n\n\n<li>books for toddlers<\/li>\n\n\n\n<li>elementary reading<\/li>\n\n\n\n<li>beginning readers&nbsp;<\/li>\n\n\n\n<li>books for ages 3+<\/li>\n\n\n\n<li>most-anticipated children\u2019s books<\/li>\n\n\n\n<li>picture book authors<\/li>\n\n\n\n<li>preschool books<br>and more!&nbsp;<\/li>\n<\/ul>\n\n\n\n<p><strong>Show your ad to readers on top sites like:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><em>Parents <\/em><\/li>\n\n\n\n<li><em>Parenting<\/em><\/li>\n\n\n\n<li><em>Imagination Soup<\/em><\/li>\n\n\n\n<li><em>Romper<\/em><\/li>\n\n\n\n<li><em>Read Brightly<\/em><\/li>\n\n\n\n<li><em>PBS Kids<\/em><\/li>\n\n\n\n<li><em>Scary Mommy<\/em><\/li>\n\n\n\n<li><em>Cafe Mom<\/em><\/li>\n\n\n\n<li><em>Busy Toddler<\/em><\/li>\n\n\n\n<li><em>Children&#8217;s Library Lady<\/em><\/li>\n\n\n\n<li><em>Let&#8217;s Talk Picture Books<\/em><\/li>\n\n\n\n<li><em>Preschool Inspirations<\/em><\/li>\n\n\n\n<li><em>Motherly<\/em><\/li>\n\n\n\n<li><em>Geek Mom <\/em><\/li>\n\n\n\n<li><em>Geek Dad<\/em><\/li>\n\n\n\n<li><em>Dad Suggests<\/em><br><\/li>\n<\/ul>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img decoding=\"async\" width=\"600\" height=\"400\" src=\"https:\/\/adbiblio.com\/blog\/wp-content\/uploads\/2024\/03\/Screenshot-2024-03-27-at-10.40.41-AM-1.png\" alt=\"\" class=\"wp-image-5070\" srcset=\"https:\/\/adbiblio.com\/blog\/wp-content\/uploads\/2024\/03\/Screenshot-2024-03-27-at-10.40.41-AM-1.png 600w, https:\/\/adbiblio.com\/blog\/wp-content\/uploads\/2024\/03\/Screenshot-2024-03-27-at-10.40.41-AM-1-240x160.png 240w\" sizes=\"(max-width: 600px) 100vw, 600px\" \/><\/figure>\n<\/div>\n\n\n<p><\/p>\n\n\n\n<p><strong>CAROUSEL ADS<\/strong><\/p>\n\n\n\n<p>Get the most out of your advertising budget by promoting more than just one book or author! Our Carousel Ad lets you showcase multiple books or authors simultaneously. And the best part is that each frame directs viewers to its own product page, maximizing exposure for a variety of titles or writers. <a href=\"https:\/\/adbiblio.com\/blog\/the-adbiblio-carousel-ad\/\">Click here<\/a> to read more about the Carousel Ad.\u00a0<\/p>\n\n\n\n<p><strong>If you\u2019re ready to kickstart your picture book campaign, reach out to Mary Beth at marybeth@adbiblio.com. Availability for Foot Traffic ads are limited, so act fast!<\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Do you have a picture book to promote? AdBiblio offers four powerful strategies for ad targeting: Foot Traffic Ads, demographics and traits targeting, relevant content targeting, and Carousel Ads\u2014to ensure your picture books engage the right audience!&nbsp;<\/p>\n","protected":false},"author":5,"featured_media":5066,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[55,81,62],"tags":[35,174,233,232,112],"class_list":["post-5064","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-products","category-services","category-targeting","tag-childrens-books","tag-grandparents","tag-parents","tag-picture-book","tag-picture-books"],"_links":{"self":[{"href":"https:\/\/adbiblio.com\/blog\/wp-json\/wp\/v2\/posts\/5064","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/adbiblio.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/adbiblio.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/adbiblio.com\/blog\/wp-json\/wp\/v2\/users\/5"}],"replies":[{"embeddable":true,"href":"https:\/\/adbiblio.com\/blog\/wp-json\/wp\/v2\/comments?post=5064"}],"version-history":[{"count":7,"href":"https:\/\/adbiblio.com\/blog\/wp-json\/wp\/v2\/posts\/5064\/revisions"}],"predecessor-version":[{"id":5185,"href":"https:\/\/adbiblio.com\/blog\/wp-json\/wp\/v2\/posts\/5064\/revisions\/5185"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/adbiblio.com\/blog\/wp-json\/wp\/v2\/media\/5066"}],"wp:attachment":[{"href":"https:\/\/adbiblio.com\/blog\/wp-json\/wp\/v2\/media?parent=5064"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/adbiblio.com\/blog\/wp-json\/wp\/v2\/categories?post=5064"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/adbiblio.com\/blog\/wp-json\/wp\/v2\/tags?post=5064"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}