{"id":5438,"date":"2025-04-24T08:50:04","date_gmt":"2025-04-24T12:50:04","guid":{"rendered":"https:\/\/adbiblio.com\/blog\/?p=5438"},"modified":"2025-04-24T08:50:11","modified_gmt":"2025-04-24T12:50:11","slug":"adbiblio-pride-month-books","status":"publish","type":"post","link":"https:\/\/adbiblio.com\/blog\/adbiblio-pride-month-books\/","title":{"rendered":"Four AdBiblio Strategies for LGBTQ+ Books and Pride Month"},"content":{"rendered":"\n<p>Pride Month is just around the corner! AdBiblio offers four powerful strategies for ad targeting: Foot Traffic, demographics and traits, relevant content, and (free!) video ads\u2014to ensure your book stands out to LGBTQ+ readers!<\/p>\n\n\n\n<!--more-->\n\n\n\n<p><\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large is-resized\"><img decoding=\"async\" width=\"700\" height=\"438\" src=\"https:\/\/adbiblio.com\/blog\/wp-content\/uploads\/2025\/04\/Screenshot-2025-04-22-at-10.37.26\u202fAM-700x438.png\" alt=\"\" class=\"wp-image-5442\" style=\"width:561px;height:auto\" srcset=\"https:\/\/adbiblio.com\/blog\/wp-content\/uploads\/2025\/04\/Screenshot-2025-04-22-at-10.37.26\u202fAM-700x438.png 700w, https:\/\/adbiblio.com\/blog\/wp-content\/uploads\/2025\/04\/Screenshot-2025-04-22-at-10.37.26\u202fAM-240x150.png 240w, https:\/\/adbiblio.com\/blog\/wp-content\/uploads\/2025\/04\/Screenshot-2025-04-22-at-10.37.26\u202fAM-768x480.png 768w, https:\/\/adbiblio.com\/blog\/wp-content\/uploads\/2025\/04\/Screenshot-2025-04-22-at-10.37.26\u202fAM.png 1298w\" sizes=\"(max-width: 700px) 100vw, 700px\" \/><\/figure>\n<\/div>\n\n\n<p><strong>FOOT TRAFFIC TARGETING<\/strong><\/p>\n\n\n\n<p>Using location-based ad software, Foot Traffic ads target real-time individuals or event attendees within a specified radius. These campaigns can also target people who have previously visited a location or event. Foot Traffic parameters can be as narrow as ten yards and as wide as 100 meters.<\/p>\n\n\n\n<p><strong>Here are some possibilities for displaying Foot Traffic ads to engage LGBTQ+ book readers:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Shoppers at over 40+ Queer-owned and\/or Queer-friendly bookstores like Under the Umbrella Bookstore in Salt Lake City, BookWoman in Austin, and Kramers in Washington, D.C. <\/li>\n\n\n\n<li>LGBTQ+ readers and supporters shopping in Barnes &amp; Noble stores<\/li>\n\n\n\n<li>LGBTQ+ readers and supporters shopping in Indie bookstores like Powell\u2019s in Portland and The Strand in New York City<\/li>\n\n\n\n<li>Progressive parents, teachers and librarians shopping in bookstores<\/li>\n\n\n\n<li>Gen Z \/ YA book buyers on college campuses who are LGBTQ+ readers \/ advocates <\/li>\n\n\n\n<li>Progressive readers in zip codes with a higher than average percentage of gay residents<br><\/li>\n<\/ul>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large is-resized\"><img decoding=\"async\" width=\"700\" height=\"431\" src=\"https:\/\/adbiblio.com\/blog\/wp-content\/uploads\/2025\/04\/Screenshot-2025-04-22-at-11.57.55\u202fAM-700x431.png\" alt=\"\" class=\"wp-image-5443\" style=\"width:566px;height:auto\" srcset=\"https:\/\/adbiblio.com\/blog\/wp-content\/uploads\/2025\/04\/Screenshot-2025-04-22-at-11.57.55\u202fAM-700x431.png 700w, https:\/\/adbiblio.com\/blog\/wp-content\/uploads\/2025\/04\/Screenshot-2025-04-22-at-11.57.55\u202fAM-240x148.png 240w, https:\/\/adbiblio.com\/blog\/wp-content\/uploads\/2025\/04\/Screenshot-2025-04-22-at-11.57.55\u202fAM-768x473.png 768w, https:\/\/adbiblio.com\/blog\/wp-content\/uploads\/2025\/04\/Screenshot-2025-04-22-at-11.57.55\u202fAM.png 1292w\" sizes=\"(max-width: 700px) 100vw, 700px\" \/><\/figure>\n<\/div>\n\n\n<p><\/p>\n\n\n\n<p><strong>DEMOGRAPHICS AND TRAITS TARGETING<\/strong><\/p>\n\n\n\n<p>With our niche demographics and traits targeting, we can reach specific audiences who identify as:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Readers with a strong interest in LGBTQ+ media (content that centrally feature LGBTQ+ stories, characters, and creators)<\/li>\n\n\n\n<li>Pride Month merchandise shoppers&nbsp;<\/li>\n\n\n\n<li>Queer influencers and followers <\/li>\n\n\n\n<li>LGBTQ+ readers and supporters<\/li>\n\n\n\n<li>Book enthusiasts actively consuming queer content online<\/li>\n\n\n\n<li>Book buyers who donate to LGBTQ+ causes<\/li>\n\n\n\n<li>Readers who are celebrating Pride Month<\/li>\n\n\n\n<li>Progressive parents, teachers and librarians<\/li>\n\n\n\n<li>Feminist readers and book buyers<\/li>\n\n\n\n<li>Gen Z and YA book buyers who are LGBTQ+ readers and supporters &amp; more!<\/li>\n<\/ul>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large is-resized\"><img decoding=\"async\" width=\"700\" height=\"429\" src=\"https:\/\/adbiblio.com\/blog\/wp-content\/uploads\/2025\/04\/Screenshot-2025-04-22-at-10.36.55\u202fAM-700x429.png\" alt=\"\" class=\"wp-image-5441\" style=\"width:579px;height:auto\" srcset=\"https:\/\/adbiblio.com\/blog\/wp-content\/uploads\/2025\/04\/Screenshot-2025-04-22-at-10.36.55\u202fAM-700x429.png 700w, https:\/\/adbiblio.com\/blog\/wp-content\/uploads\/2025\/04\/Screenshot-2025-04-22-at-10.36.55\u202fAM-240x147.png 240w, https:\/\/adbiblio.com\/blog\/wp-content\/uploads\/2025\/04\/Screenshot-2025-04-22-at-10.36.55\u202fAM-768x471.png 768w, https:\/\/adbiblio.com\/blog\/wp-content\/uploads\/2025\/04\/Screenshot-2025-04-22-at-10.36.55\u202fAM.png 1298w\" sizes=\"(max-width: 700px) 100vw, 700px\" \/><\/figure>\n<\/div>\n\n\n<p><strong>CONTENT TARGETING<\/strong><\/p>\n\n\n\n<p>AdBiblio can target individuals who have an interest in similar authors and queer media, as well as people reading online content that contains words and phrases relevant to LGBT books.<\/p>\n\n\n\n<p><strong>AdBiblio can target readers who are interested in works by authors like:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>TJ Klune<\/li>\n\n\n\n<li>James Baldwin<\/li>\n\n\n\n<li>Adam Silvera<\/li>\n\n\n\n<li>Ocean Vuong<\/li>\n\n\n\n<li>Alison Cochrun<\/li>\n\n\n\n<li>Carmen Maria Machado<\/li>\n\n\n\n<li>Andrew Sean Greer<\/li>\n\n\n\n<li>Casey McQuiston<\/li>\n\n\n\n<li>Becky Albertalli<\/li>\n\n\n\n<li>Andr\u00e9 Aciman<\/li>\n\n\n\n<li>Alix E. Harrow<\/li>\n\n\n\n<li>Steven Rowley<\/li>\n\n\n\n<li>Samantha Shannon<\/li>\n\n\n\n<li>Torrey Peters<\/li>\n\n\n\n<li>Alice Oseman<\/li>\n\n\n\n<li>Jonathan Van Ness &amp; more!<\/li>\n<\/ul>\n\n\n\n<p><strong>Share your book with those interested in TV shows, movies and podcasts like:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><em>Pos<\/em>e<\/li>\n\n\n\n<li><em>Queer Ey<\/em>e<\/li>\n\n\n\n<li><em>Euphoria<\/em><\/li>\n\n\n\n<li><em>Elite<\/em><\/li>\n\n\n\n<li><em>Heartstopper<\/em><\/li>\n\n\n\n<li><em>Schitt\u2019s Creek<\/em><\/li>\n\n\n\n<li><em>Sex Education<\/em><\/li>\n\n\n\n<li><em>The Traitors<\/em><\/li>\n\n\n\n<li><em>RuPaul\u2019s Drag Race<\/em><\/li>\n\n\n\n<li><em>Mid-Century Modern<\/em><\/li>\n\n\n\n<li><em>Food 4 Thot<\/em><\/li>\n\n\n\n<li><em>Making Gay History<\/em><\/li>\n\n\n\n<li><em>LGBTQ&amp;A<\/em><\/li>\n\n\n\n<li><em>Very Delta<\/em><\/li>\n\n\n\n<li><em>Today in Gay<\/em><\/li>\n\n\n\n<li><em>Gaze at the National Parks<\/em><\/li>\n\n\n\n<li><em>Two Bi Guys<\/em><\/li>\n\n\n\n<li><em>Getting Curious with Jonathan Van Ness<\/em><\/li>\n<\/ul>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large is-resized\"><img decoding=\"async\" width=\"700\" height=\"433\" src=\"https:\/\/adbiblio.com\/blog\/wp-content\/uploads\/2025\/04\/Screenshot-2025-04-22-at-10.37.02\u202fAM-700x433.png\" alt=\"\" class=\"wp-image-5440\" style=\"width:561px;height:auto\" srcset=\"https:\/\/adbiblio.com\/blog\/wp-content\/uploads\/2025\/04\/Screenshot-2025-04-22-at-10.37.02\u202fAM-700x433.png 700w, https:\/\/adbiblio.com\/blog\/wp-content\/uploads\/2025\/04\/Screenshot-2025-04-22-at-10.37.02\u202fAM-240x148.png 240w, https:\/\/adbiblio.com\/blog\/wp-content\/uploads\/2025\/04\/Screenshot-2025-04-22-at-10.37.02\u202fAM-768x475.png 768w, https:\/\/adbiblio.com\/blog\/wp-content\/uploads\/2025\/04\/Screenshot-2025-04-22-at-10.37.02\u202fAM.png 1294w\" sizes=\"(max-width: 700px) 100vw, 700px\" \/><\/figure>\n<\/div>\n\n\n<p><strong>Reach people who are consuming articles that include words and phrases like:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>LGBTQ+ books<\/li>\n\n\n\n<li>LGBTQ+ titles<\/li>\n\n\n\n<li>Queer reading guide<\/li>\n\n\n\n<li>Pride Month books<\/li>\n\n\n\n<li>Best books to read for Pride<\/li>\n\n\n\n<li>LGBTQ+ representation<\/li>\n\n\n\n<li>LGBTQ+ authors<\/li>\n\n\n\n<li>Sapphic romance <\/li>\n\n\n\n<li>Pride Month reading guide <\/li>\n\n\n\n<li>Gay fiction <\/li>\n\n\n\n<li>Gay romance <\/li>\n\n\n\n<li>Trans fiction<\/li>\n\n\n\n<li>books on the Trans experience <\/li>\n\n\n\n<li>Pride picture books <\/li>\n\n\n\n<li>Pride books for children <\/li>\n\n\n\n<li>Bisexual fiction<\/li>\n\n\n\n<li>Why Choose romance <\/li>\n\n\n\n<li>Queer authors and more! <\/li>\n<\/ul>\n\n\n\n<p><strong>Show your ad to readers on top sites like<\/strong>:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><em>Queerty<\/em><\/li>\n\n\n\n<li><em>Gayety<\/em><\/li>\n\n\n\n<li><em>Advocate<\/em><\/li>\n\n\n\n<li><em>Autostraddle<\/em><\/li>\n\n\n\n<li><em>PinkNews<\/em><\/li>\n\n\n\n<li><em>Salon<\/em><\/li>\n\n\n\n<li><em>Gay City News<\/em><\/li>\n\n\n\n<li><em>Pride<\/em><\/li>\n\n\n\n<li><em>LGBTQ Nation<\/em><\/li>\n\n\n\n<li><em>Out Magazine<\/em><\/li>\n\n\n\n<li><em>Them<\/em><\/li>\n\n\n\n<li><em>The Authentic Gay<\/em><\/li>\n\n\n\n<li><em>LGBTQ Reads<\/em><\/li>\n\n\n\n<li><em>Bravo TV<\/em><\/li>\n\n\n\n<li><em>Buzzfeed<\/em><\/li>\n\n\n\n<li><em>Into More<\/em><\/li>\n\n\n\n<li><em>No Straight News<\/em>&nbsp;&amp; more!<\/li>\n<\/ul>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large is-resized\"><img decoding=\"async\" width=\"700\" height=\"433\" src=\"https:\/\/adbiblio.com\/blog\/wp-content\/uploads\/2025\/04\/Screenshot-2025-04-22-at-10.38.26\u202fAM-700x433.png\" alt=\"\" class=\"wp-image-5439\" style=\"width:561px;height:auto\" srcset=\"https:\/\/adbiblio.com\/blog\/wp-content\/uploads\/2025\/04\/Screenshot-2025-04-22-at-10.38.26\u202fAM-700x433.png 700w, https:\/\/adbiblio.com\/blog\/wp-content\/uploads\/2025\/04\/Screenshot-2025-04-22-at-10.38.26\u202fAM-240x148.png 240w, https:\/\/adbiblio.com\/blog\/wp-content\/uploads\/2025\/04\/Screenshot-2025-04-22-at-10.38.26\u202fAM-768x475.png 768w, https:\/\/adbiblio.com\/blog\/wp-content\/uploads\/2025\/04\/Screenshot-2025-04-22-at-10.38.26\u202fAM.png 1298w\" sizes=\"(max-width: 700px) 100vw, 700px\" \/><\/figure>\n<\/div>\n\n\n<p><strong>VIDEO ADS <\/strong><\/p>\n\n\n\n<p>Bring your Pride Month book to life with video! Along with the premium banners and native ads, AdBiblio now offers free video ad creation. Video continues to be one of our best-performing units, and we\u2019re thrilled to include it at no additional cost for our clients. You can read all about <a href=\"https:\/\/adbiblio.com\/blog\/adbiblio-free-video-ad\/\">specs and more here<\/a>, and check out a recent <a href=\"https:\/\/adbiblio.com\/the-impossible-thing\/\" target=\"_blank\" rel=\"noreferrer noopener\">example here!<\/a><\/p>\n\n\n\n<p><\/p>\n\n\n\n<p><strong>If you\u2019re ready to kickstart your Pride Month campaign, reach out to Mary Beth at marybeth@adbiblio.com. Availability for Foot Traffic ads are limited, so act fast!<\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Pride Month is just around the corner! AdBiblio offers four powerful strategies for ad targeting: Foot Traffic, demographics and traits, relevant content, and (free!) video ads\u2014to ensure your book stands out to LGBTQ+ readers!<\/p>\n","protected":false},"author":5,"featured_media":5444,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[81,62],"tags":[150,235,236],"class_list":["post-5438","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-services","category-targeting","tag-lgbtqia","tag-pride-month","tag-queer"],"_links":{"self":[{"href":"https:\/\/adbiblio.com\/blog\/wp-json\/wp\/v2\/posts\/5438","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/adbiblio.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/adbiblio.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/adbiblio.com\/blog\/wp-json\/wp\/v2\/users\/5"}],"replies":[{"embeddable":true,"href":"https:\/\/adbiblio.com\/blog\/wp-json\/wp\/v2\/comments?post=5438"}],"version-history":[{"count":10,"href":"https:\/\/adbiblio.com\/blog\/wp-json\/wp\/v2\/posts\/5438\/revisions"}],"predecessor-version":[{"id":5456,"href":"https:\/\/adbiblio.com\/blog\/wp-json\/wp\/v2\/posts\/5438\/revisions\/5456"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/adbiblio.com\/blog\/wp-json\/wp\/v2\/media\/5444"}],"wp:attachment":[{"href":"https:\/\/adbiblio.com\/blog\/wp-json\/wp\/v2\/media?parent=5438"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/adbiblio.com\/blog\/wp-json\/wp\/v2\/categories?post=5438"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/adbiblio.com\/blog\/wp-json\/wp\/v2\/tags?post=5438"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}