Do you have a picture book to promote? AdBiblio offers four powerful strategies for ad targeting: Foot Traffic Ads, demographics and traits targeting, relevant content targeting, and Carousel Ads—to ensure your picture books engage the right audience!
FOOT TRAFFIC ADS
Using location-based ad software, Foot Traffic ads target real-time individuals or event attendees within a specified radius. These campaigns can also target people who have previously visited a location or event. Foot Traffic parameters can be as narrow as ten yards and as wide as 100 meters.
Here are some possibilities for displaying Foot Traffic ads to engage picture book buyers:
Audience: Picture book / children’s book buyers, parents of children ages 3-8, grandparents, librarians, and/or early educators:
- Shopping in Barnes & Noble, Target, Costco, etc.
- Shopping in Indie bookstores like Powell’s in Portland and The Strand in New York City
- Visiting libraries, elementary schools, etc.
- Visiting children’s museums like The Children’s Museum of Indianapolis, Please Touch Museum in Philadelphia, and more!
DEMO AND TRAIT TARGETING
With our niche demographics and traits targeting, we can reach specific audiences like:
- AdBiblio’s propriety picture book and children’s book read-alikes!
- Parenting influencers and followers – new!
- Children’s book influencers and followers – new!
- Parenting podcast listeners – new!
- Picture book buyers
- Parents of children ages 3-8
- Baby shower shoppers
- Grandparents
- Librarians
- Homeschoolers
- PreK- Elementary Teachers
- Parenting content readers
- Back to school shoppers
- Children’s gift shoppers
and more!
CONTENT TARGETING
AdBiblio can target individuals who have an interest in similar authors and children’s media, as well as people reading online content that contains words and phrases relevant to picture books.
AdBiblio can target readers who are interested in works by authors like:
- Eric Carle
- Kevin Henkes
- Jory John
- Mac Barnett
- Julia Donaldson
- Christian Robinson
- Adam Wallace
- Alice Schertle
- Vashti Harrison
- Jenny Sue Kostecki-Shaw
- Jacqueline Woodson
- Andrea Beaty
- Adam Rubin
- Sherri Duskey Rinker
and more!
Share your book with those interested in media like:
- Ms. Rachel
- Dora the Explorer
- Reading Rainbow
- Magic School Bus
- PAW Patrol
- Super Why!
- Moana 2
- Coco
- Bob the Builder
- Mickey Mouse Funhouse
- Pocoyo
- Ask The StoryBots
- Inside Out 2
- If
- Harold and the Purple Crayon
and more!
Reach people who are consuming articles that include words and phrases like:
- bestselling picture books
- picture book bestsellers
- new in picture books
- Latinx / Black / AAPI picture books, etc.
- diverse children’s books
- picture book gift guide
- books for toddlers
- elementary reading
- beginning readers
- books for ages 3+
- most-anticipated children’s books
- picture book authors
- preschool books
and more!
Show your ad to readers on top sites like:
- Parents
- Parenting
- Imagination Soup
- Romper
- Read Brightly
- PBS Kids
- Scary Mommy
- Cafe Mom
- Busy Toddler
- Children’s Library Lady
- Let’s Talk Picture Books
- Preschool Inspirations
- Motherly
- Geek Mom
- Geek Dad
- Dad Suggests
CAROUSEL ADS
Get the most out of your advertising budget by promoting more than just one book or author! Our Carousel Ad lets you showcase multiple books or authors simultaneously. And the best part is that each frame directs viewers to its own product page, maximizing exposure for a variety of titles or writers. Click here to read more about the Carousel Ad.
If you’re ready to kickstart your picture book campaign, reach out to Mary Beth at marybeth@adbiblio.com. Availability for Foot Traffic ads are limited, so act fast!
