Got last minute budget for books during Pride Month? AdBiblio offers three powerful strategies for ad targeting: Foot Traffic, demographics and traits, and relevant content—to ensure your book reaches LGBTQ+ readers!
AdBiblio Foot Traffic Ad Campaigns – everything you need to know!
8 May, 2023
What if you could reach diverse readers in queer-owned bookstores? What about teachers and librarians who attended ALA? Or sci-fi book buyers who attended San Diego Comic-Con?
Well, you can – with AdBiblio Foot Traffic ad campaigns!
3 Powerful Ways to Reach Grandparents
13 Apr, 2023
If you have a children’s book to promote, targeting grandparents is a great way to expand your pool of potential readers and book buyers. Here are the top 3 ways AdBiblio can help you reach grandparents:
AdBiblio Case Study: Moonrise Over New Jessup from Algonquin Books
20 Mar, 2023
There’s something so special about reading a debut novel and discovering an author’s unique voice for the first time. And sometimes, you’re so blown away by the initial read that you realize you can’t wait to see what else the author has in store! Such is the case with author Jamila Minnicks and her new novel, Moonrise over New Jessup. We were thrilled to help Algonquin Books reach literary enthusiasts everywhere to promote this powerhouse of a debut!
March Madness Book Advertising
13 Mar, 2023
With the SuperBowl behind us, the sporting world is rolling full steam ahead into March Madness. The annual basketball tournament demands the attention of millions of college basketball fans every year. As a result it provides an amazing opportunity for publishers to advertise – and it won’t cost you $7 Million for a 30 second ad!
Keeping an eye on AI: ChatGPT
24 Feb, 2023
We’re rounding up all the latest news on how ChatGPT is impacting the book publishing industry.
PLANT Ahead to Target Gardening Book Fanatics This Spring
7 Feb, 2023
According to recent statistics, about 55% of U.S. households participate in some form of gardening, which translates to roughly 71.5 million gardening households, or 185.9 million people nationwide. Wow! Since the pandemic, gardening as a hobby has experienced a real growth spurt, especially amongst younger generations.
Here at AdBiblio, we can reach a massive group of green-thumbed page turners. If you have a gardening book to promote – whether fiction or nonfiction – here’s how we can help you dig into the most qualified readers:
AdBiblio Case Study: Tales of a Seventh Grade Lizard Boy from Candlewick
3 Feb, 2023
Oh, middle school. What an incredibly awkward time. Especially if you happen to be a….lizard boy! We loved helping Candlewick spread the word about Tales of a Seventh Grade Lizard Boy — the hilarious and heartfelt tween graphic novel from Jonathan Hill.
2023 Book Advertising Trends
30 Jan, 2023
As we kick off a brand new year, we’re also looking back at trends and learnings from 2022 that we can carry forward into 2023. These are the 2023 book advertising trends we encourage publishers and authors to leverage for the strongest campaign performance:
4 AdBiblio Targeting Tactics to Reach Readers Who Are Honoring Black History Month
16 Jan, 2023
Using 4 key tactics (demographics, read-alikes, content, and keywords), AdBiblio targeting can help you reach readers who are interested in Black History content. Here’s how:
