AdBiblio Case Study: The Complete Cookbook for Young Chefs from Sourcebooks

Here at AdBiblio, we’re huge fans of running both cookbook and children’s books campaigns, so this really was the best of both worlds! For the first time ever, America’s Test Kitchen brings their scientific know-how, rigorous testing, and hands-on-learning to KIDS in the kitchen! Somewhere out there, I like to think the next Gordon Ramsay or Martha Stewart has finally gotten their hands on The Complete Cookbook for Young Chefs, and is ready to take on the world – one recipe at a time!

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Image Credit: Theo Crazzolara, flickr

Literary Links: “Best Books of 2018” Lists

There are a lot of great things about the holiday season, but one tradition we especially look forward to is the annual release of literary “best of” lists.  If you’re like us and always looking to add to your TBR stack and/or shopping for some bookish gift ideas for the holidays, please enjoy the below roundup of “Best Books of 2018” lists from around the web!  We hope you find your next great read!

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AdBiblio Case Study: The Best American Poetry 2018 from Simon & Schuster

While browsing Bustle the other day, I came across this article: 8 Reasons to Give the Gift of Poetry This Season. As it points out, there’s so many reasons to love poetry: it’s timeless, deeply personal, offers perspective – and so much more! I’ve long been a fan of poetry, even if I grapple with the meaning behind some of them (but I guess that’s part of the fun!). So, I was super thrilled when Simon & Schuster came to us to help promote the 2018 edition of The Best American Poetry.

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Happy Halloween: Reach Horror Readers!

There’s one children’s book in particular that has stayed with me: R.L. Stine’s  The Abominable Snowman of Pasadena. I can honestly say I think this is the only “horror book” I have ever read. I suppose it has stayed deep in my terrified 9 year old mind for so long that I haven’t picked up another one since! And while I may not be one to curl up at night and devour a scary story, I know plenty of people who love the genre. In honor of Halloween this month, we’re sharing ways we can help you reach horror readers! 

 

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Reach Sci-Fi / Fantasy fans & Comic book enthusiasts!

I’m currently in a very Sci-Fi / Fantasy mood. Next week I’ll be heading to NYCC in my new “Never Forget Barb” Stranger Things T-Shirt (pictured below). I just started binging Maniac on Netflix (so weird, but so good). And this week I finished the magical YA debut Children of Blood and Bone!

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AdBiblio Case Study: Hope Never Dies: An Obama-Biden Mystery from Quirk Books

If there’s one bromance that has everyone talking, it’s between former President Barack Obama and Vice President Joe Biden. So much so that the POTUS bromance has come to be known as a “BROTUS”.  And now – the duo have come together not just as our favorite memes, but to solve mysteries! Move over Watson and Holmes, Hope Never Dies: An Obama-Biden Mystery is now on bookshelves. Working with Quirk Books to help them  promote this fun & humorous thriller has been nothing short of an absolute blast!

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AdBiblio Case Study: Peg + Cat: The Eid al-Adha Adventure from Candlewick

Peg + Cat are back for another adventure! These adorably fun books about a young girl and her talking cat (spoiler alert) are based on the children’s book The Chicken Problem, which was published in 2012 by Billy Aronson and Jennifer Oxley. Since then, the series has become an Emmy Award-winning animated TV series. We were really excited to help Candlewick spread the word about the most recent book in the series, Peg + Cat: The Eid al-Adha Adventure!

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AdBiblio Case Study: Field of Valor from Simon & Schuster

Held to the likes of “Brad Thor and the late, great Vince Flynn” (The Providence Journal), author Matthew Betley has created a name for himself in the world of covert thrillers. A former Marine for 10 years, his experiences in deployments to Djibouti after 9/11, and Fallujah, Iraq, laid the groundwork for his series, The Logan West Thrillers. For the newest in the series, Field of Valor, Simon and Schuster came to us for help in promoting the book trailer. We were super excited to be a part of this, especially because we love running video campaigns! 

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AdBiblio Case Study: An American Marriage from Algonquin Books

If you’re deciding whether or not to read An American Marriage by Tayari Jones, just ask Oprah. In addition to being chosen as a Book Club 2018 pick by the Queen reader herself, An American Marriage is a New York Times Instant Bestseller and holds rave reviews from widespread publications including People, The Atlantic and Nylon. Not to mention Oprah is planning on turning it into a movie! When we first got our hands on Tayari Jones’s debut, we knew (like Oprah) that it was something special, so we were beyond excited when Algonquin asked for help in keeping the excitement alive for this book!

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AdBiblio Case Study: Lest We Forget from Pritzker Military Museum & Library

This year, the Pritzker Military Museum & Library in Chicago partnered with the United States World War One Centennial Commission to pay tribute to the Americans who served in WWI and the allies they fought beside. Together, they created Lest We Forget: The Great War. Through memorable art, posters, photographs and more, the book tells the complex story of WWI, and is an incredible remembrance of who served in the Army, Navy, Marine Corps and what would become the Air Force. We are honored to help get this book out into the world. The campaigns were so successful in helping to move the needle on sales that we’re currently gearing up for a third consecutive run!

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