There’s something so special about reading a debut novel and discovering an author’s unique voice for the first time. And sometimes, you’re so blown away by the initial read that you realize you can’t wait to see what else the author has in store! Such is the case with author Jamila Minnicks and her new novel, Moonrise over New Jessup. We were thrilled to help Algonquin Books reach literary enthusiasts everywhere to promote this powerhouse of a debut!
March Madness Book Advertising
With the SuperBowl behind us, the sporting world is rolling full steam ahead into March Madness. The annual basketball tournament demands the attention of millions of college basketball fans every year. As a result it provides an amazing opportunity for publishers to advertise – and it won’t cost you $7 Million for a 30 second ad!
PLANT Ahead to Target Gardening Book Fanatics This Spring
According to recent statistics, about 55% of U.S. households participate in some form of gardening, which translates to roughly 71.5 million gardening households, or 185.9 million people nationwide. Wow! Since the pandemic, gardening as a hobby has experienced a real growth spurt, especially amongst younger generations.
Here at AdBiblio, we can reach a massive group of green-thumbed page turners. If you have a gardening book to promote – whether fiction or nonfiction – here’s how we can help you dig into the most qualified readers:
AdBiblio Case Study: Tales of a Seventh Grade Lizard Boy from Candlewick
Oh, middle school. What an incredibly awkward time. Especially if you happen to be a….lizard boy! We loved helping Candlewick spread the word about Tales of a Seventh Grade Lizard Boy — the hilarious and heartfelt tween graphic novel from Jonathan Hill.
2023 Book Advertising Trends
As we kick off a brand new year, we’re also looking back at trends and learnings from 2022 that we can carry forward into 2023. These are the 2023 book advertising trends we encourage publishers and authors to leverage for the strongest campaign performance:
4 AdBiblio Targeting Tactics to Reach Readers Who Are Honoring Black History Month
Using 4 key tactics (demographics, read-alikes, content, and keywords), AdBiblio targeting can help you reach readers who are interested in Black History content. Here’s how:
AdBiblio Case Study: The Complicities from Algonquin Books
There’s the stories we tell ourselves, and then there’s the truth. And sometimes they aren’t one and the same. This is exactly what award winning author Stacey D’Erasmo’s examines in her newest novel, The Complicities. We were thrilled to help Algonquin spread the word about this haunting and compelling story that’s a perfect pick for book clubs!
‘Tis the Season for Holiday Proximity Ads & CTV!
Ho- ho- holiday book advertising! AdBiblio’s proximity ads & CTV packages are the most wonderful way to give your book some extra love this gift-giving season. We’ll help you reach shoppers at major retailers plus niche brick & mortar stores; people visiting holiday-specific shops and attractions; and viewers of all the best seasonal TV content. Read on to learn all about promoting your book for the holidays using proximity targeting & CTV ads!
Proximity Ads for Comic Books & More
While Mary Beth is geeking out at New York Comic Con this week, the rest of the AdBiblio team is back at home trying to live vicariously through her updates & social media posts. Sometimes you just can’t be everywhere you want to be. But if you’re a comic book, graphic novel, or manga publisher, and the place you want to be is wherever your book buyers are, we’ve got the best solution for you! Proximity ads for comic books, manga & graphic novels put your titles right in front of exactly the right readers, in exactly the right places in the real world. Here’s how…
AdBiblio Case Study: Something about Grandma from Candlewick Press
For so many of us, there really is something special about Grandmas. For me, it was spending hours in the kitchen making big Sunday dinners, and binge watching The Bold and the Beautiful (still true to this day!). Something about Grandma by Tania de Regil is a gorgeous picture book that celebrates that special bond between grandchild and grandmother. We loved helping Candlewick share this heartfelt book with the world, just in time for Grandparents’ Day!