AdBiblio Case Study: Dog is Love from HMH

Do my dogs, Zola and Arnie, love me as much as I love them? Considering they follow me everywhere I go, I’m going to guess that they do. And now – with the fascinating new read Dog is Love by Clive D.L. Wynne PhD – I have more than just instinct, I have scientific proof! As massive animal lovers here at AdBiblio, we were thrilled to help Houghton Mifflin Harcourt spread the word about this pawsome debut about our furry best friends.

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AdBiblio Case Study: Hear Our Voices from Algonquin Books

Here at AdBiblio we’re all about promoting diverse titles and authors. So, we were super excited to help Algonquin Books (our neighbor here in NC!) with their recent Hear Our Voices campaign. Featuring nine titles from authors like Lisa Ko and Heather Abel, it’s a wonderful celebration of fiction written by diverse women. Tayari Jones, one of the featured authors and winner of the 2019 Women’s Prize for Fiction, says “We need women’s voices now, in these times, more than ever.” And we couldn’t agree more.

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AdBiblio Case Study: Piranhas Don’t Eat Bananas from Scholastic

Confession time: I have a slight obsession with Aaron Blabey. I mean, just check out some of his ridiculously adorable characters below. Not to mention his hysterical rhymes and wacky drawings are the best way to make bedtime reading so fun! So, I was thrilled when Scholastic came to us for help in promoting several of his books, including Piranhas Don’t Eat Bananas!

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AdBiblio Case Study: The Long Flight Home from Kensington

Welcome to part two! Last week, we shared how we helped Kensington promote reach mystery and thriller readers and Target shoppers for Paranoid by Lisa Jackson. This week, we’re taking a deep dive into The Long Flight Home by Alan Hlad. Using our niche targeting and unique reach, we were able to help Kensington reach fiction enthusiasts and WWII historical fiction readers in select cities.

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AdBiblio Case Study: Joe Country from Soho Press

Several years ago my Dad got me into Foyle’s War, and so began my slight obsession with British detectives. I’ve watch them all: Broadchurch, Luther, Sherlock, and even dabbled in Midsomer Murders (google it.) So, I was thrilled when Soho Press came to us for help in spreading the word about British mystery and thriller novelist Mick Herron. He’s gaining popularity here in the States, and we loved helping promote Joe Country –the sixth book in his Slough House series! 

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AdBiblio Case Study: Maybe You Should Talk to Someone from HMH

It’s time to take a seat on a comfy couch, reach for some tissues, and dive into Maybe You Should Talk to Someone: A Therapist, Her Therapist, and Our Lives Revealed. The Instant New York Times bestseller, written by Lori Gottlieb, takes us behind the scenes of what it’s like to be both the therapist and the patient. We were thrilled to help Houghton Mifflin Harcourt reach readers for this one of a kind memoir!

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