PLANT Ahead to Target Gardening Book Fanatics This Spring

According to recent statistics, about 55% of U.S. households participate in some form of gardening, which translates to roughly 71.5 million gardening households, or 185.9 million people nationwide. Wow! Since the pandemic, gardening as a hobby has experienced a real growth spurt, especially amongst younger generations.

Here at AdBiblio, we can reach a massive group of green-thumbed page turners. If you have a gardening book to promote – whether fiction or nonfiction – here’s how we can help you dig into the most qualified readers:

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AdBiblio Case Study: Girlhood from Bloomsbury

If you look glance through the reviews for Girlhood by Melissa Febos, you’ll see praise after praise – and for good reason. Febos’s deep dive into the female experience is a true gift for all readers, and might even be considered required reading by some! We loved helping Bloomsbury spread the word about this powerful essay collection.

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AdBiblio Case Study: 42 Today from NYU Press

Baseball Hall of Famer Jackie Robinson once said, “A life is not important except in the impact it has on other lives.” In 42 Today: Jackie Robinson and His Legacy, we get an in depth look at the important life of Robinson himself, both on and off the field. We were thrilled to help NYU Press spread the word about this essay compilation exploring the legendary baseball icon!

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AdBiblio Case Study: Enchanted New York from NYU Press

One of my favorite cities is New York City. Typically I’m there visiting with you lovely folks all throughout the year, but it’s been way too long since I’ve been back. I miss it so much! Luckily, we have books to transport us to our favorite places during this pandemic. Kevin Dann’s Enchanted New York: A Journey along Broadway through Manhattan’s Magical Past is the perfect escape. We were thrilled to help NYU Press with this mystical read!

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AdBiblio Case Study: Why We Swim from Algonquin Books

Summer is nearly here and I can’t wait to be near water again. I love everything about it – swimming laps, jumping into the ocean, kayaking down rivers – you name it! (except lakes. there’s just something about swimming in lakes that creeps me out!). Author Bonnie Tsui points out that humans, unlike other animals that are drawn to water, are not natural-born swimmers. We must be taught. Why? And why do we love it so much? Her new book, Why We Swim, takes a deep dive into this and so much more. We were thrilled to help Algonquin Books promote this unforgettable “love letter to water.”

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