Spartan Fit book cover

image via hmhbooks.tumblr.com

AdBiblio Case Study – HMH Spartan Fit

Our team at AdBiblio includes a lot of fitness fanatics so we were *pumped* to help Houghton Mifflin Harcourt promote Spartan Fit! Written by the designer of Spartan races, Joe De Sena, the book details a complete 30-day workout and diet plan for peak performance. Because Spartan races include elements of strength, endurance, flexibility, and speed, we knew that a broad spectrum of potential athletes would love this title. The timing of HMH’s campaign also aligned perfectly with the spike in fitness interest generated by the Rio Olympics.

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ABRAMS Untamed book cover

image via abramsbooks.com

AdBiblio Case Study – ABRAMS Untamed

We were thrilled when ABRAMS asked us to help promote Untamed, the companion novel to the wildly popular Splintered trilogy by A. G. Howard. We had previously helped spread the word about Ensnared, the final book in the trilogy, and couldn’t wait to dive back down the rabbit hole!

 

As The Boston Globe put it, the Splintered series is “[b]rilliant, because it is ambitious, inventive, and often surprising — a contemporary reworking of Lewis Carroll’s “Alice’s Adventures in Wonderland,’’ with a deep bow toward Tim Burton’s 2010 film version.”

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AdBiblio's treasured SIGNED COPY of The Readers of Broken Wheel Recommend!

AdBiblio Case Study – Sourcebooks The Readers of Broken Wheel Recommend

We are some major #booknerds over here in the AdBiblio office, so we really geek out when we get to help promote books ~about~ books!

 

300x250 ad for The Readers of Broken Wheel Recommend
300×250 ad for The Readers of Broken Wheel Recommend

 

Katarina Bivald’s The Readers of Broken Wheel Recommend is a quirky, heartwarming story about a Swedish woman named Sara who travels to Iowa to meet her book-loving pen pal Amy. When she arrives to find that Amy’s funeral has just ended, Sara begins to dream of using Amy’s collection to open a bookshop in the small town of Broken Wheel.

 

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November 9 book cover

image via simonandschuster.com

AdBiblio Case Study – S&S November 9

Colleen Hoover’s new book November 9 was one of 2015’s most eagerly anticipated fall titles. Written by a #1 New York Times bestselling author and blending elements of Literary Fiction, Romance, and Suspense, we knew this novel would be a hit with a wide variety of readers!

 

November 9 ad creative
300×250 ad for November 9

 

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image via greatbritishreads.com

Great reads from across the pond!

Anyone who truly knows me is aware of my obsession with British culture. So much so, that a picture of the royal family hangs on my work wall. And today, my fixation with people like Kate Middleton and The Crawleys converges with my other obsession: books. AdBiblio has just launched a campaign with Penguin Random House UK to help promote their GREAT BRITISH READS!

Here’s a look at four of the featured books that are perfect to dive into this summer. Preferably while knackered on the beach.

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