Last year, we saw a rise in foot-traffic ad performance, and we’re excited to keep building on that in 2026. Below are some of the most impactful location-based opportunities where book publishers can connect with their audiences beyond the screen.
Tag: advertising
AdBiblio Case Study: Tall Water from HarperCollins Children’s
6 Oct, 2025
We were delighted to team up with HarperCollins Children’s for Tall Water by SJ Sindu, a YA graphic novel that blends coming-of-age, history, and resilience into a powerful story. Centered on themes of family, identity, and survival, Tall Water resonates with both teens and adults—and we were thrilled to help connect it with the readers most likely to love and share this diverse graphic novel!
AdBiblio Case Study: Historical Fiction Backlist from Sourcebooks
30 Jul, 2025
We love a good historical fiction binge—and Sourcebooks has some serious gems in their backlist! We were thrilled to help them spotlight six incredible titles from Kim Richardson and Marie Benedict. From the Gilded Age to WWII, these stories are full of rich detail and drama that historical fiction readers love!
Five Takeaways from ALA 2025—and How AdBiblio Fits into the Mix
10 Jul, 2025
I’m still recovering from the whirlwind that was ALA in Philly—and by recovering, I mean trying to make room for the stack of books I hauled home. Between chatting with librarians in long ARC lines, getting inspired by authors, and soaking up all the book buzz, it was a few jam-packed, bookish days. And while the fight for the freedom to read was front and center, the energy felt hopeful—like everyone was ready to roll up their sleeves and keep fighting. Here are five big takeaways—and how AdBiblio fits right into the mix!
AdBiblio Case Study: Eat the Ones You Love from Tor Books
27 May, 2025
Queer, floral, gothic horror. Oh, and MALLS. Remember those?! Eat the Ones You Love by Sarah Maria Griffin has it all, and we had a blast helping Tor connect this wonderfully weird novel with literary fiction lovers, horror fans, and queer readers alike. And the cover? We’re obsessed.
AdBiblio Case Study: Those Opulent Days from Grove Atlantic
22 Jan, 2025
One of my favorite book covers we advertised in 2024 was Those Opulent Days by Jacquie Pham. The gold accents against the shadowy lake and dark sky perfectly suggest elegance and intrigue—as the kids say, “it’s giving glamour mystery!” But we all know it’s what’s inside that matters most, and this debut doesn’t disappoint. We loved helping Grove Atlantic connect with literary fiction fans, book club members, NPR listeners, and more for Pham’s fantastic debut.
AdBiblio Case Study: Playmaker from Wattpad Books
7 Jan, 2025
New Year, New Romance! Spicy reads are hotter than ever, and we were thrilled to help Wattpad connect with romance and sports fans for Playmaker: A Hidden Attractions Novel by Deanna Faison. Packed with humor, heart, and heat, Playmaker is a must-read for anyone who loves a good no-strings-attached romance.
AdBiblio Case Study: Blood Like Mine from Soho Press
31 Oct, 2024
Horror is thriving in publishing, and Soho Press has embraced it with Hell’s Hundred, their new horror-exclusive imprint. Inspired by SoHo’s gritty past as “Hell’s Hundred Acres,” this imprint is perfect for bringing fresh horror to fans. Last year, we helped with the imprint’s first launch, Sara Gran’s Come Closer, and we jumped at the opportunity to continue helping them reach horror readers for Stuart Neville’s new novel, Blood Like Mine.
Three AdBiblio Strategies for True Crime Books
8 Oct, 2024
Over the past decade, true crime has developed into a widely popular genre. If you’re promoting a true crime book, here are three AdBiblio targeting strategies to reach your ideal readers!
Four AdBiblio Strategies for Romantasy Books
19 Sep, 2024
AdBiblio provides four powerful ad targeting strategies to help your romantasy books reach the perfect audience: Foot Traffic, demographics and traits, relevant content, and carousel ads.
