AdBiblio Case Study: Revenge of the Sluts from Wattpad

The Slut Squad is fighting back!

In the age of digital privacy and the #metoo movement, Revenge of the Sluts is the book that the world needs right now. With more than 406,000 reads on Wattpad, it’s no surprise that Natalie Walton’s debut is an addictive story that will have readers rooting for the “Slut Squad”. We were thrilled to help Wattpad spread the word about this feminist YA novel!

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AdBiblio Case Study: Enchanted New York from NYU Press

One of my favorite cities is New York City. Typically I’m there visiting with you lovely folks all throughout the year, but it’s been way too long since I’ve been back. I miss it so much! Luckily, we have books to transport us to our favorite places during this pandemic. Kevin Dann’s Enchanted New York: A Journey along Broadway through Manhattan’s Magical Past is the perfect escape. We were thrilled to help NYU Press with this mystical read!

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AdBiblio Case Study: Forget Me Nat from Scholastic

If there’s one year in my life I’d rather not relive, it would have to be seventh grade. I think my mom would agree. Oh, the drama. Middle school certainly isn’t smooth sailing, but thankfully we’ve got incredible books to help tweens build their confidence and survive those awkward years. One of our favorites: The Nat Enough series from New York Times bestselling author Maria Scrivan! We were thrilled to help Scholastic promote the second novel in the series, Forget Me Nat, to parents of middle schoolers everywhere!

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AdBiblio Case Study: Summer Fiction with Algonquin Books

Algonquin Books is known for their smart literary reads, and they continue to be a driving force of their slogan, “Books for a Well-Read Life”! This past August, they reached out to us for help in promoting several fiction and memoir titles for their Summer 2020 with Algonquin Books campaign – and we were so happy to help make this happen! In a two part series, I’ll be highlighting how we reached niche avid readers over two campaigns to promote so many of their wonderful titles (we love giving multiple books some love!).

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AdBiblio Case Study: Kim Jiyoung, 1982 from W.W. Norton

Here at AdBiblio, we truly believe books have the power to change the world. Kim Jiyoung, Born 1982 by Cho Nam-Joo is definitely no exception. This fierce international bestseller launched Korea’s new feminist movement and over a million copies have been sold in nineteen countries. We were thrilled to help W.W. Norton spread the word about this powerhouse novel.

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AdBiblio Case Study: Why We Swim from Algonquin Books

Summer is nearly here and I can’t wait to be near water again. I love everything about it – swimming laps, jumping into the ocean, kayaking down rivers – you name it! (except lakes. there’s just something about swimming in lakes that creeps me out!). Author Bonnie Tsui points out that humans, unlike other animals that are drawn to water, are not natural-born swimmers. We must be taught. Why? And why do we love it so much? Her new book, Why We Swim, takes a deep dive into this and so much more. We were thrilled to help Algonquin Books promote this unforgettable “love letter to water.”

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AdBiblio Case Study: Stay at Home Sale from Bloomsbury

I like to think of myself as a pretty avid reader, but even I’m impressed with the sheer number of books I’ve finished over the last six weeks. I think I’ve set a new record. With the majority of people staying and working from home, so many like myself are turning to books for escape, to pass the time, and to help their kids continue to learn. And though the world is on lockdown, we love that publishers like Bloomsbury are still committed to doing all they can to inspire reading for all ages. We were thrilled to help them reach avid readers and book buyers for their stay at home sale!

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AdBiblio Case Study: My Name is Lucy Barton from PRH Audio

The more books I can devour, the better – which is why I’m a big audiobook fan! Being able to “read” while I’m running outside or driving my car has been a complete game changer. In a two part series, I’ll be highlighting how we helped Penguin Random House Audio reach niche Audible listeners and Audiobook buyers for the bestseller My Name is Lucy Barton by Elizabeth Strout and the YA hit The Gravity of Us by Phil Stamper.

First up, Lucy Barton!

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AdBiblio Case Study: A Heart So Fierce and Broken from Bloomsbury

Find the heir, win the crown. Win the crown, save the kingdom. 

There’s something about an epic YA fantasy that is so addicting that I end up never leaving my bed and reading ALL weekend. The Cursebreaker Series from Brigid Kemmerer is no exception. And the fact that it’s a classic fairy tale retelling of Beauty and the Beast makes it even better! We were so excited to help Bloomsbury spread the word for the second book in the series, A Heart so Fierce and Broken.

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AdBiblio Case Study: The Red Scrolls of Magic from Simon & Schuster

Happy Pride Month! We’re huge proponents of increasing diversity and representation in books and literature. So in honor of #loveislove we’re sharing how we helped Simon & Schuster reach niche readers with an LGBTQ+ focus for The Red Scrolls of Magic, from #1 New York Times bestseller Cassandra Clare and award-winner Wesley Chu! Clare has been a pioneer of LGBTQ+ inclusion in the world of YA publishing (you can read more about that in an interview here), and we were thrilled to help promote the newest addition to the Shadowhunters books.


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