I, like so many, am a complete sucker for a WWII era book. Every story of bravery and courage, especially when deeply researched and based on real historical events, is a harrowing yet uplifting reminder of the extraordinary heroes that have come before us. NY Times bestselling author Sharon Cameron is fantastic at writing such stories, like in her YA novels The Light in Hidden Places and Bluebird. We loved helping Scholastic use targeted book advertising to spread the word about these inspiring reads!
Take a gorgeous beach locale, toss in some family drama with a bit of romance and betrayal, and you’ve got yourself the perfect vacation read. The Great Godden by bestselling, award-winning author Meg Rosoff checks all the boxes. AdBiblio online advertising helped Candlewick spread the word about this “taut page-turner” (People).
The Slut Squad is fighting back!
In the age of digital privacy and the #metoo movement, Revenge of the Sluts is the book that the world needs right now. With more than 406,000 reads on Wattpad, it’s no surprise that Natalie Walton’s debut is an addictive story that will have readers rooting for the “Slut Squad”. We were thrilled to help Wattpad spread the word about this feminist YA novel!
Lauren Shippen has one heck of a resume. Not only is she a master storyteller and well known for her work in fiction podcasts, she was named one of Forbes 2018 “30 Under 30” in Media. She’s also the creator and sole writer of the popular audio drama The Bright Sessions, which ran for four seasons! Following the success of the podcast, Shippen decided to take her imagined universe to page and created The Bright Sessions book series. We were thrilled to help Tor Teen spread the word about A Neon Darkness, the second novel in the series!
Here’s what Nicola Yoon, #1 New York Times bestselling author of Everything, Everything, has to say about Adam Silvera’s History is All You Left Me: “This book will make you cry, think, and then cry some more.”
Hmm…a YA book that will make you cry and cry? SIGN. ME. UP. I’m a huge fan of tearing up with a good YA read, especially those that take me back to my extreme emotions of my teenage years. So when Soho Teen came to us looking to target this emotional teen read from Silvera, I was excited to meet with the team to plan an awesome campaign.
After harnessing the power of AdBiblio Proximity Targeting to draw pop culture fans to their NYC Comic Con booth in October, ABRAMS decided to use another proximity campaign in November to promote their new YA book community, Pique. With YA fans flocking to Charleston, SC for YALLFest, the world’s largest YA book festival, the timing couldn’t have been more perfect!
Thousands of passionate readers travel to YALLFest each year to meet their favorite authors, attend star-studded panels, and celebrate with new friends. In a nutshell, it’s the perfect place to reach a community of hard-core YA enthusiasts. And now the fun can continue year-round with Pique’s author interviews, behind-the-scenes insights, chapter teasers, giveaways, and more!
image via litjoycrate.com
What’s the best way to counteract “reluctant reader” traits? Make reading something kids and teens genuinely look forward to! Of course, curating a love for reading starts at home and in the classroom, but some kids need a little extra push. We all know that kids love opening gifts, so monthly subscription “book boxes” might be the perfect way to keep kids reading all year long!
With these book boxes, kids can experience the joy of opening presents along with the joy of discovering a great new book. If you have a reluctant (or avid) reader in your life, here are a few children’s and YA book subscription services you may want to try: