
image source: sharethrough
Our goal for AdBiblio campaigns is to run book ads that capture attention, increase engagement and make your book stand out in front of the right audience. When it comes to our native ads, the headline plays a major role in helping this happen.
Like the lead paragraph in a news story, the headline of the ad is the single most important asset for capturing readers’ attention in the feed. So, with that in mind, I’m sharing some suggestions to deliver a killer headline for your book!
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image via greatbritishreads.com
Anyone who truly knows me is aware of my obsession with British culture. So much so, that a picture of the royal family hangs on my work wall. And today, my fixation with people like Kate Middleton and The Crawleys converges with my other obsession: books. AdBiblio has just launched a campaign with Penguin Random House UK to help promote their GREAT BRITISH READS!
Here’s a look at four of the featured books that are perfect to dive into this summer. Preferably while knackered on the beach.
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