Category: Case Studies

I, like so many, am a complete sucker for a WWII era book. Every story of bravery and courage, especially when deeply researched and based on real historical events, is a harrowing yet uplifting reminder of the extraordinary heroes that have come before us. NY Times bestselling author Sharon Cameron is fantastic at writing such stories, like in her YA novels The Light in Hidden Places and Bluebird. We loved helping Scholastic use targeted book advertising to spread the word about these inspiring reads!

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There’s something enticing about sitting down with a good novel and a glass or two of red wine (maybe its just me?). And it’s even better when the book transports you to the enchanting hills of the Chianti region of Italy. Murder, mystery, wine, and Italian food…what could be a more delicious literary combination?! AdBiblio book advertising loved helping Soho Press spread the word about The Bitter Taste of Murder by Camilla Trinchieri, and this Tuscan treat was a big hit with readers!

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Take a gorgeous beach locale, toss in some family drama with a bit of romance and betrayal, and you’ve got yourself the perfect vacation read. The Great Godden by bestselling, award-winning author Meg Rosoff checks all the boxes. AdBiblio online advertising helped Candlewick spread the word about this “taut page-turner” (People).

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I’m a complete sucker (get it?) for book club stories. Especially ones with badass heroines who are fighting off evil. Sure, it’s not exactly The Jane Austen Book Club, but The Southern Book Club’s Guide to Slaying Vampires by Grady Hendrix is the perfect read for those seeking a fun, dark, gory, blood-sucking book club pick. See how our online book advertising helped Quirk Books spread the word about this award winning horror novel – now available in paperback!

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During the Gilded Age (the period after Reconstruction – which I actually remember from my 8th grade social studies class), America became more prosperous and saw unprecedented growth in industry and technology. Which is great and all, but did you also know it was the golden age of cocktails? They didn’t teach that in history class! We were thrilled to pour ourselves a drink and help NYU Press utilize precision book advertising to share more about Cecelia Tichi’s Gilded Age Cocktails: History, Lore, and Recipes from America’s Golden Age!

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Are you looking for your next book club read? Look no further! Picked up by Roxane Gay’s Audacious Book Club, the Well-Read Black Girl Book Club, and more, Libertie by Kaitlyn Greenidge is a must-read historical novel that’s inspired by the life of one of the first Black female doctors in the United States. It was a privilege to help Algonquin Books spread the word about this exceptional book.

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If you look glance through the reviews for Girlhood by Melissa Febos, you’ll see praise after praise – and for good reason. Febos’s deep dive into the female experience is a true gift for all readers, and might even be considered required reading by some! We loved helping Bloomsbury spread the word about this powerful essay collection.

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There’s a ton of praise happening for Zak Salih’s Let’s Get Back to the Party, and for good reason! In fact, I’m blown away that this is his first novel. The characters will draw you in and keep you reading for hours on end (our favorite kind of party!) We were thrilled to share this powerhouse of a debut with the world!

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Baseball Hall of Famer Jackie Robinson once said, “A life is not important except in the impact it has on other lives.” In 42 Today: Jackie Robinson and His Legacy, we get an in depth look at the important life of Robinson himself, both on and off the field. We were thrilled to help NYU Press spread the word about this essay compilation exploring the legendary baseball icon!

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Sure, children’s books are for children – but let’s be honest, us adults love them too! And it’s been a while since I could relate to a kids’ book as much as I could to Wolfboy by Andy Harkness. Why? Because it’s about something all of us deal with from time to time (or, for me –most days) –– being HANGRY. We loved helping Bloomsbury spread the word about this little wolf on the search for a snack!

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