Halloween is one of my favorite holidays. Each year, I celebrate by decorating a Halloween tree (yes it’s TECHNICALLY a Christmas tree but it’s SPOOKY okay?) and decking the halls of my home with fake spiderwebbing and a treasure trove of seasonal decor. And as a librarian, a former bookseller/book blogger and book industry professional, every year I get questions about book recommendations that are appropriately spooky but not quite as intense as full-blown horror. So here’s a list of 13 of my favorite spooky books that will warm you up to the season rather than chill you to the bone:
AdBiblio Case Study: Something about Grandma from Candlewick Press
For so many of us, there really is something special about Grandmas. For me, it was spending hours in the kitchen making big Sunday dinners, and binge watching The Bold and the Beautiful (still true to this day!). Something about Grandma by Tania de Regil is a gorgeous picture book that celebrates that special bond between grandchild and grandmother. We loved helping Candlewick share this heartfelt book with the world, just in time for Grandparents’ Day!
Proximity Targeting for Fall Books
Sweater Weather, Spooky Season, and Pumpkin Spice are finally right around the corner! Fall calendars are filling up with school schedules, Halloween parties, fall sports, and outdoor activities. And for book publishers and authors, using location-based proximity targeting is the perfect way to reach readers with fall-focused titles while they’re out in the real world!
AdBiblio Case Study: Surely Books Launch from ABRAMS
We love that queer representation is being brought to the forefront of comics, graphic novels, and manga. From fan favorites like Heartstopper and The Witch Boy to series like The Legend of Korra and Lumberjanes, LGBTQIA+ creators and stories are more popular than ever. When we heard about the launch of Surely Books – the new line of LGBTQIA graphic novels from ABRAMS – we jumped on board to help spread the word with AdBiblio book advertising!
AdBiblio Case Study: Fat Girls Hiking from Timber Press
Let me shout it louder for the people in the back…TRAILS NOT SCALES! Connecting with nature is something everyone should be able to do, no matter their size or ability. In Fat Girls Hiking: An Inclusive Guide to Getting Outdoors at Any Size or Ability, author Summer Michaud-Skog creates a safe space for people of all body types to find joy in the outdoors. We were thrilled to promote such an empowering and inclusive book!
AdBiblio Case Study: Out of His League from Wattpad Books
The year was 2001. The movie: Summer Catch. I think I watched it 4 or 5 times that year going into high school. Flash forward to 2005, and I couldn’t get enough of the movie Fever Pitch. So it all adds up to why I was so excited about promoting a baseball romance! We loved helping Wattpad Books use AdBiblio book advertising to promote Caroline Richardson’s super fun and steamy novel, Out of His League.
AdBiblio Case Study: The Aquanaut from Scholastic
Children’s graphic novels and comics are having a big moment, and we’re here for it! It thrills us that authors like Dan Santat are getting even the most reluctant young readers excited about books. We loved using our targeted book advertising to help Scholastic reach parents, librarians and more for Santat’s adventurous new graphic novel The Aquanaut!
AdBiblio Case Study: The Light in Hidden Places & Bluebird from Scholastic
I, like so many, am a complete sucker for a WWII era book. Every story of bravery and courage, especially when deeply researched and based on real historical events, is a harrowing yet uplifting reminder of the extraordinary heroes that have come before us. NY Times bestselling author Sharon Cameron is fantastic at writing such stories, like in her YA novels The Light in Hidden Places and Bluebird. We loved helping Scholastic use targeted book advertising to spread the word about these inspiring reads!
AdBiblio Case Study: The Bitter Taste of Murder from Soho Press
There’s something enticing about sitting down with a good novel and a glass or two of red wine (maybe its just me?). And it’s even better when the book transports you to the enchanting hills of the Chianti region of Italy. Murder, mystery, wine, and Italian food…what could be a more delicious literary combination?! AdBiblio book advertising loved helping Soho Press spread the word about The Bitter Taste of Murder by Camilla Trinchieri, and this Tuscan treat was a big hit with readers!
AdBiblio Case Study: The Great Godden from Candlewick
Take a gorgeous beach locale, toss in some family drama with a bit of romance and betrayal, and you’ve got yourself the perfect vacation read. The Great Godden by bestselling, award-winning author Meg Rosoff checks all the boxes. AdBiblio online advertising helped Candlewick spread the word about this “taut page-turner” (People).